FAST 8’s WIN-WIN FOR U.S.-CHINESE FILM INDUSTRIES

YUNFEI SUO WRITES: Talk about fast and furious. Ticket sales of the latest installment of the epic car chase franchise have redlined in China, after The Fast and the Furious 8 (The Fate of the Furious) was released last month in the United States and China simultaneously. Sales, and the marketing responsible for them, have been so successful that this really is one of those rare win-wins for the two economic titans. Not only did the high-octane American franchise electrify Chinese movie ticket sales (up 57 percent from a year ago), but local distributors and ad men (or in...

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