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Asia Media International – A Publication from Loyola Marymount University's Asia Pacific Media Center in Los Angeles
Asia Media International – A Publication from Loyola Marymount University's Asia Pacific Media Center in Los Angeles
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Tag: Advertising

AUSTRALIA: Big Brewhaha Over Foster’s Beer

JAMES ROYCE WRITES — Cracking open a cold one is a beloved tradition down under, but one U.S. man is calling into question the Aussie integrity of Foster’s lager. Leif Nelson, a self-proclaimed New York City beer aficionado, has filed a lawsuit against Miller Brewing Co. in U.S. District Court.…

Full Article AUSTRALIA: Big Brewhaha Over Foster’s Beer

PHILIPPINES: Isn’t It All the Same Love?

MARY GRACE COSTA WRITES – A defaced billboard featuring a same-sex couple in the Philippines has the LGBTQ community in an uproar. Meanwhile, online supporters rush to save the ad with a hashtag and a bit of creativity. Filipino retail giant Bench released a new ad campaign entitled “Love All…

Full Article PHILIPPINES: Isn’t It All the Same Love?

NEW ZEALAND: Court Rules Greenpeace Ad For the Birds

According to the New Zealand Herald, one of two complaints made against a Greenpeace ad has been upheld in court.  The controversial ad stated that the recent Rena Oil Spill killed as many as 20,000 birds in the surrounding area and suggested that deep sea drilling could kill 1000 times more.  The court…

Full Article NEW ZEALAND: Court Rules Greenpeace Ad For the Birds

SOUTH KOREA: No End to the Media Advertising Controversy

It took years of contentious debate, but the oft-fractious National Assembly passed the long disputed and controversial Media Representative Bill by a large majority. According to the Korea Herald, a leading English language daily,  “The bill calls for designating a single advertising broker for public stations” in response to the…

Full Article SOUTH KOREA: No End to the Media Advertising Controversy

CHINA BLOG BLOTTER: Netizens Parody Hong Kong’s Anti-Mainlander Ad

            The mutual dislike between Hong Kong-ers and Chinese mainlanders is nothing new.  Although Hong Kong is part of China, it runs as a special administrative region and a half autonomous economy. Unlike the motherland, Hong Kong has a historical advantage as an ex-British colony,…

Full Article CHINA BLOG BLOTTER: Netizens Parody Hong Kong’s Anti-Mainlander Ad

SRI LANKA: So Now …. Dear BBDO …. Get To Work!

Not that there was any doubt, but it looks as if the truly awful Sir Lankan civil war really is totally, completely, irretrievably over. How do we know? It seems as if the legendary advertising agency BBDO Worldwide, which is known for taking chances but rarely making mistakes, has opened…

Full Article SRI LANKA: So Now …. Dear BBDO …. Get To Work!
Visit the above for our inaugural and interactive MiniMag: A Review of Asian Fiction!

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