On December 1st, five television channels will be launched simultaneously, beggining what some hail a new chapter in Korea’s media landscape. Four are general broadcasting networks; JoongAng Ilbo’s JTBC, Dong-A Ilbo’s Channel A, Chosun Ilbo’s TV Chosun and Maeil Business’ MBN. And the fifth is an all-news channel, Yonhap News Agency’s news Y.
According to Korea JoongAng Daily, a leading English language daily newspaper, President Lee recently said in a congratulatory video message, “The key to a smart era is content full of creativity and imagination.” He goes on to say that he hopes this launch will be a chance to “enrich broadcasting content” and develop Korean broadcasters into international media companies.
According to Yonhap News Agency, the country’s leading news-wire service, the launch is “expected to shake up the nation’s entire media landscape as well as the broadcasting market.” All channels promise unique content and programming strategies. One of the channels, JTBC, is returning to air 31 years after being shut down by the military government of Chun Doo Hwan in 1980.
We wonder what reruns of I Love Lucy will sound like in Korean.
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